The NAD+ revolution

The NAD+ revolution

Bieber, Aniston, and Jenner are all doing it – should you?

If you've been scrolling through social media or flipping through magazines lately, you've probably noticed celebrities raving about their latest anti-aging secret: NAD+. According to Euromonitor International's research, NAD+ has become so popular that the number of online products labeled with it nearly tripled from 409 to 1,137 as of August 2024. Celebrities including Jennifer Aniston, Kendall Jenner, and Hailey Bieber have all been spotted using NAD+ in IV drip form (Vogue Business).

But what exactly is this miracle molecule they're spending thousands on, and is it worth the hype? More importantly—did you know that your monthly HOP Box contains a clinically backed form of NAD+ support that’s just as effective, without the needles or the hefty price tag?

What the heck is NAD+ anyway?

NAD+ (nicotinamide adenine dinucleotide) isn't just another flashy wellness acronym—it's actually a coenzyme found in every cell of your body that's absolutely critical for life itself. Think of NAD+ as your cellular battery pack—without enough of it, your cellular engines sputter and eventually stall.

As we age, our NAD+ levels naturally decline—by up to 50% between ages 40 and 60! This decline is linked to many hallmarks of aging, including:

  • Decreased energy production
  • Reduced DNA repair
  • Impaired cellular communication
  • Weakened mitochondrial function
  • Compromised brain health
  • Accelerated visible aging signs

No wonder celebrities are rushing to IV clinics for $1,000+ NAD+ drips! But there's something they might not realize...

The NR advantage in your HOP Box

Here's where your HOP Box gives you a celebrity-worthy edge: the purple Hourglass Tipper pill contains 250mg of NR (nicotinamide riboside)—one of the most efficient precursors to NAD+.

What makes NR truly special? Unlike other NAD+ precursors, NR enters cells directly through specialized transporters and follows a unique metabolic pathway that bypasses several steps in traditional NAD+ production—making it the most efficient way to boost your cellular battery power!

Studies show that supplementing with NR can significantly increase NAD+ levels in just a couple of weeks!

The science behind the sparkle

The science on NAD+ is more substantial than most trendy supplements. Research published in the journal Nature has shown that boosting NAD+ can:

  • Enhance mitochondrial function (your cellular power plants)
  • Activate sirtuins, proteins that regulate longevity pathways
  • Support DNA repair mechanisms
  • Improve metabolic health
  • Extend healthy lifespan in animal models

What makes this particularly exciting for women in midlife is that NAD+ plays a crucial role in managing energy levels, supporting brain function, and helping maintain skin elasticity—all concerns that tend to intensify during perimenopause and beyond.

Beyond NR: your Hourglass Tipper’s triple threat

While celebrities might be getting just NAD+ in their expensive drips, your HOP Box Hourglass Tipper supplement pairs NR with three other age-defying powerhouses.

  1. Hyaluronic acid (100mg). Holds up to 1,000 times its weight in water, supporting skin hydration from within.
  2. Puremidine® (concentrated spermidine) (0.5mg). Activates cellular "cleanup" processes to remove damaged components.
  3. Magnesium glycinate (100mg). Supports over 300 biochemical reactions, including energy production.

This combination offers comprehensive support for both the visible and invisible aspects of aging, including skin radiance, cellular health, and energy production.

HOP to it: optimize your NAD+ naturally

While your HOP Box delivers NR directly, there are ways to support your body's NAD+ production naturally.

  1. Time-restricted eating. Fasting periods of 12+ hours can boost NAD+ levels.
  2. Heat exposure. Regular sauna sessions may increase NAD+.
  3. Exercise. Particularly high-intensity workouts stimulate NAD+ production.
  4. Limit sun exposure. UV damage depletes NAD+ as your cells repair.
  5. Reduce alcohol consumption. Alcohol metabolism consumes NAD+, leaving less for other cellular functions.

The celebrity secret you already have

The next time you see a headline about a celebrity's thousand-dollar NAD+ treatment, you can smile knowing your HOP Box is already delivering NR daily—along with 18 other science-backed ingredients that work synergistically to support your health and longevity.

Now that's something to talk about!

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